HomeCoaching PhilosophiesRinus Michels

Learning from Rinus Michels

What Iowa Sports Prep students learn from "The General" who invented Total Football


The 60-Second Story

Rinus Michels was named FIFA's "Coach of the Century." He invented Total Football — where any player can take any position — revolutionizing how the game is played worldwide.

Before coaching elite teams, Michels taught deaf children gymnastics. This experience — developing non-verbal communication and collective movement — became the foundation for his football philosophy. He learned that environment can be engineered to produce desired behaviors.


What Your Child Will Learn

LessonThe Principle
Total FootballPosition fluidity — any player can take any role in the chain. This requires technical skill AND tactical intelligence from everyone.
Environment EngineeringMichels believed environment shapes behavior. Design the right conditions, and the right outcomes follow.
Non-Verbal CommunicationTeaching deaf children taught Michels that words aren't necessary for coordination. Teams can communicate through positioning and movement.
"Maakbaarheid"A Dutch concept meaning "makeability" — the belief that society (or a team) can be deliberately engineered and controlled.
The General's AuthorityMichels demanded total authority. Innovation requires someone willing to take complete responsibility for unconventional choices.

The Story Behind the Lessons

The Gymnastics Teacher

Rinus Michels was born in 1928 in Amsterdam. Before his football career, he worked as a gymnastics teacher — including teaching deaf children. This experience shaped everything that followed.

Teaching deaf students required non-verbal communication: visual cues, positioning, collective movement patterns. Michels realized that coordination didn't require words — it required understanding of space and movement.

The Ajax Revolution

As Ajax manager (1965-1971), Michels built the team that would dominate European football. With Johan Cruyff as his on-field leader, he developed "Total Football" — a system where positions were fluid and any outfield player could take any role.

This required exceptional technical ability from everyone. A defender needed to be able to play midfield. A striker needed to track back. The system was demanding but devastatingly effective.

The Dutch Philosophy

Michels' approach reflected broader Dutch cultural values — particularly "maakbaarheid," the belief that environments can be deliberately shaped to produce desired outcomes. He didn't accept that teams were limited by their players' natural tendencies. He engineered the conditions that produced the behaviors he wanted.

The General

Michels earned the nickname "The General" for his demanding, authoritarian style. He didn't seek consensus — he gave orders. This wasn't ego; it was recognition that revolutionary change requires clear authority. Someone has to make the unconventional call and take responsibility for it.


The Michels Environment Challenge

This is a 14-day commitment to engineering your environment for success.

DayChallenge
1-3Audit your training environment. What does it produce? What behaviors does it encourage?
4-7Make one change to your environment that makes good behavior easier. Remove a distraction. Add a cue.
8-11Practice non-verbal communication with teammates. Can you coordinate without speaking?
12-14Design a "Total Football" drill: switch positions, play multiple roles. Develop versatility.
FinalCreate a 60-second "You Teach" video: What Rinus Michels taught you about environment design.

Earning:

  • 🏅 Environment Badge on your MyPath profile
  • 📈 +5 Mental OVR boost
  • 🎬 Content for your personal portfolio

In Their Own Words

"Professional football is something like war. Whoever behaves too properly is lost."

"Quality without results is pointless. Results without quality is boring."

"The Dutch didn't want to just win — they wanted to win beautifully."

"Total Football is pressing and switching positions."

"You must control space to control the game."


Related Coaches


Why Michels Matters for Athletes

Your environment shapes your behavior more than your willpower. Michels' insight — that conditions can be deliberately designed to produce outcomes — is powerful for athletes.

Instead of relying on motivation, design your environment to make good habits easy and bad habits hard. The conditions create the behavior.

Your child learns that environment engineering is a skill — and that great teams coordinate beyond words.


More Questions?


Ready to learn more?

ISP combines world-class academics with life skills, sports training, and personal development.

Join the Waitlist